Tag Archives: How to Play Defense Against Customer Objections

In the course of a real estate transaction, customers may come at you with a lot of objections. So how do you deal with the multitude of concerns that may come your way? Prospects, for example, may say “no” an average five times before they agree to buy, according to a recent article by sales trainer John Boe at RISMedia. “If your prospect was not interested in your product or service, they wouldn’t be asking questions,” Boe points out. “Simply put, an objection is nothing more than a request for […]