Real Estate Agents Join Our Network - Step 2

The following questions are designed to assist you in making a decision on becoming an affiliate Real Estate Agent with GayRealEstate.com.

Who is GayRealEstate.com and what is the history?

Do I have to be Gay to join as a Referral Realtor® on your site?

Absolutely not! We advertise our site as the "Largest database of Gay, Lesbian and Gay Friendly Realtors® on the Planet" about 20% of our referral agents (and growing) are gay friendly, not gay and interestingly enough about 10% of our buying and selling clients are straight, but prefer to work with a gay or lesbian agent. 

Why have a listing here vs. one of the other Gay Realtor® sites?

Part of the beauty of being listed at GayRealEstate.com is the fact that when you have a listing here - you automatically get a FREE listing at our Primary sites listed above including www.GayRealEstate.com – The #1 Highest Traffic Site for LGBT home buyers and sellers AND your profile is listed FREE at the other primary sites listed above AND any “City Site” that falls within your service area. 

NO ADDITIONAL COST!

HomeLounge.com, LesbianHomes.com, GayHome.com, GayRealtor.com, GayRelocation.com, GayRealEstatePlanet.com, LesbianRealEstate.com and a growing group of “City Specific” Gay Real Estate sites ALL dedicated to providing you quality buy / sell leads.

Additionally, we have secured exclusive rights to the visitors of some highly effective web sites like GayEmployment.com, GayBusiness.com, GayMortgageLoans.com, GayLawyer.com, GayFinances.com and dozens of others which our competitors will never be  allowed to advertise on.

How many referrals can I expect and what are you doing for me?

Guessing at how many referrals you can expect is almost impossible, in some ways it depends on how large a gay community your city has.

Our promise to you is this,  If someone is searching for a “Gay REALTOR®”, “Gay Real Estate”, “Gay Real Estate Agent”, “Gay Relocation” or “Gay REALTOR® / Gay Real Estate (your city name)” on-line.
Our site will be in the #1 search position on all search engines 99.999% of the time.

**The #1 search position receives 75% of all click through traffic.

Because we have multiple sites, we are listed multiple times (you will most likely find our sites commanding 2 to 3 of the TOP FIVE search positions), increasing your chance for a real lead by about 300 to 500%. If your goal is to target the LGBT community specifically or as part of your general business, there is NO BETTER choice for your advertising dollars than GayRealEstate.com. The fees at GayRealEstate.com are significantly LESS than any other advertising media AND the traffic we provide is SPECIFIC, bringing you the maximum bang for your advertising dollar.

Imagine having the power of full color advertising in the Nation’s Largest Gay & Lesbian magazines (Advocate, OUT, GENRE, Girlfriends, CURVE and others) AND being at the top of 95% of all on-line searches in America and getting EVERY LEAD. Imagine the Nation’s #1 Real Estate BLOG (http://www.gayrealestate.typepad.com/) catering to the LGBT home buyer or seller driving traffic to you EXCLUSIVELY. You couldn’t do this yourself without spending thousands of dollars monthly!

We own and manage OVER 42,000 unique keywords and keyword combinations on a multitude of search platforms and engines, this guarantees to keep business headed your way.

Plus our bi-weekly real estate articles are published in dozens and dozens of LGBT papers across the country and hundreds of web sites FREE, all driving traffic back to GayRealEstate.com + these articles are FREE to you to post on your web site or publish in your client newsletters. 

How much does this program cost?

The fee is based upon the population of your city and varies between $19.95 (under 100,000 in population), to $44.95 per month (over 1,000,000 in population) and a 25% referral fee at closing – one of the lowest referral fees in the Nation.

Yes - The referral fee is very reasonable!  We realize that many of the national companies are now charging upwards of 45% to 50% and we think this is unfair and excessive.


Why do I have to pay a monthly fee and a referral fee?

It’s a great question - the answer is simple. Our average PPC (Pay Per Click) costs to promote JUST our on-line companies and keep them in the top positions is $15,000.00+ per month. There is absolutely no sense in you joining a referral company that is not willing to spend the money necessary, to drive traffic to you, the agent. The monthly fee we collect, helps us guarantee you, that we remain in the TOP SEARCH POSITIONS.

Listen - I’m a broker and I understand the costs of doing business, I know a monthly fee and a 25% referral fee may seem high, but, my comment to you is this - most of the large National Relocation Companies have been charging a 35% referral fee for a few years now and there are some that charge up to 50%!  I think it’s unfair and we keep our referral fee low to ensure you keep the most amount of money in your pocket, period. How about the company that wants to sell you a “zip code” for $500.00 to $1500.00 per month!

You also have other “gay“ REALTOR guides that are reasonably priced... BUT you can't find them anywhere! What good is a small monthly fee, if the company is nowhere to be found? These companies can't possibly compete with us, we SPEND 4 to 5 times their “total annual fees“ MONTHLY just on advertising! You occasionally can find them in a search engine (below us), during their annual campaign to get renewals, you certainly will never find them in the Top Search Positions, or National Gay print glossies and the thousands of other sources you'll find us.  

How do you keep track of the leads you send me?

The minute a client requests to work with you, our multiple platform referral system sends out a Referral "Update Request“ to you in approximately 3 days, to ensure you have communicated with the client, and receive feedback. The request will come in the form of an e-mail with a link you click on to fill out a form that takes about 30 seconds to complete. This update is reviewed (yes, by an actual person!) and programmed to send out the next Update Request according to your response.  This process will continue until the client has a successful closing or is no longer active.


How long is my commitment?

Listings are paid in advance for 6 months and are automatically renewed, just like any other subscription every 6 months thereafter - you may cancel at any time prior to your automatic renewal dates.  There are no credits and/or refunds.


How do I get referrals?

A potential client comes to any of our 875 websites searching for a Gay / Gay Friendly or Lesbian Real Estate Agent to buy or sell a home. On the main page they enter “city and state“ and a list of agents for that location is shown, the potential client reads through the agent bios (information you will provide when you sign up) and chooses the Real Estate Agent they wish to work with. The client then clicks on the “Contact this Agent“ button and fills out a brief form. Once the form has been submitted, our system automatically emails the client referral information to you and also sends you a text message notifying you a new referral has been emailed to you.  At the same time the client receives all of your contact information so they can contact you directly if needed.

The National Association of REALTORS® has reported that potential buyers and sellers searching on the internet usually contact more than one agent and 90% of the time the client will work with the first agent that contacts them.

It's critical you know about new leads and call them ASAP :)

*** By submitting this form, you are in agreement to pay Hammerberg & Associates, Inc. the monthly fee (6 months in advance, with auto renewal each 6 months thereafter) as well as a 25% referral fee on business referred directly to you through this site or any Hammerberg & Associates, Inc. websites.  The referral fee is based upon 25% of all closed business (sell / buy), PRIOR to any company fees and/or splits.  You agree that if a signed broker referral agreement is required by your broker, you will provide that for our signature prior to any closings.  No "prior" signed referral agreements are required.  Any cancellation of this subscription service must be in writing prior to any renewal date.  No credits or refunds.  You also agree that any referral fees owed but not paid may be collected from the credit card on file without prior notice or authorization.  Any referral check that is returned for NSF / Insufficient Funds will be electronically debited for the amount of the check plus a returned processing fee as allowed by state law.  ***

If you have additional questions, please contact us at manager@gayrealestate.com, we look forward to welcoming you to our system.